Porsche, Lamborghini see profit in off-road variants
Smaller production numbers bolster profit margins because automakers can charge more for a “special” version of a vehicle they already make—a benefit particularly critical for companies considering initial public offerings. “We envisage a 2.6 billion euro ($2.7 billion) profit contribution from the 911 alone next year, versus 2.4 billion euros for the whole of Ferrari,” says Dean. In October, Porsche reported a 41 percent leap in operating profit to more than $5 billion for the first nine months of 2022. Over the same period, Lamborghini announced that it, too, had seen significant increases in the first nine months, with operating profit up 69 percent, to $612 million. The increase in profitability was driven largely by growth in average revenue per car, thanks to the product mix and increased customization, the automaker said.
21 days ago
Samachar Central